Clay Voorhees, Michigan State University

Profile photo of Clay Voorhees, expert at Michigan State University

Assistant Professor Marketing East Lansing, Michigan voorhees@bus.msu.edu Office: (517) 432-6469

Expert In

Automotive marketing Brand strategy Customer experience management Customer loyalty Trade show marketing investments

Bio/Research

Dr. Voorhees is an Assistant Professor of Marketing at Michigan State University. Clay received his Ph.D. from Florida State University. His research has been published or is forthcoming in the Journal of Marketing, Strategic Management Journal, Journal of Product Innovation Management, Journal o...

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Bio/Research

Dr. Voorhees is an Assistant Professor of Marketing at Michigan State University. Clay received his Ph.D. from Florida State University. His research has been published or is forthcoming in the Journal of Marketing, Strategic Management Journal, Journal of Product Innovation Management, Journal of the Academy of Marketing Science, Journal of Retailing, Journal of Service Research, Cornell Hospitality Quart

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Links

Faculty Page