Shiang Lih Chen McCain, Widener University

Associate Professor Chester, Pennsylvania schenmccain@widener.edu Office: (610) 499-1110

Bio/Research

My teaching objective is to assume the role of facilitator by actively engaging students in the classroom to foster learning. During class, I use multimedia technology, such as PowerPoint, Internet forums, and digital cases to deliver the course content.

I apply a problem-based learning ...


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Bio/Research

My teaching objective is to assume the role of facilitator by actively engaging students in the classroom to foster learning. During class, I use multimedia technology, such as PowerPoint, Internet forums, and digital cases to deliver the course content.

I apply a problem-based learning approach to stimulate students critical thinking abilities, which they need to explore the problems, analyze the critical factors, and search for the solutions by themselves. I actively engage students in the class discussion to promote learning by asking them to share their personal experiences as an employee working in the hospitality industry or as a customer who receives hospitality service. I also design different class exercises, such as small-group interactive discussion, role playing, and scenario analyses to help students integrate academic theories with industry practices.

To bring current industry practices to the students, I have been building relationships with industry professionals. I invite them to be guest lecturers, or I take students on field trips. For instance, in my marketing class, I have worked with several hotels for their sales blitzes so the students can apply the concepts they have learned from sales and marketing in a real-life setting. Ultimately, I hope my students can apply the knowledge and experience they have gained in school to be successful leaders in the hospitality industry.


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