Currently I am a Queen's National Scholar and Associate Professor in the Department of Film and Media, where I research and teach courses in mass communications and marketing, digital and social media. I also teach for the Queen's School of Business Executive Development Centre and for Rutgers Un...
Currently I am a Queen's National Scholar and Associate Professor in the Department of Film and Media, where I research and teach courses in mass communications and marketing, digital and social media. I also teach for the Queen's School of Business Executive Development Centre and for Rutgers University Center for Management Development. I have a Masters degree from The University of Western Ontario, a graduate certificate from Syracuse University, and a PhD from The University of Minnesota. I am Associate Editor (social media) of The Journal of Professional Communications, and on the editorial advisory boards of The International Journal of Interactive Multimedia, The Canadian Journal of Popular Culture, and Marketing Magazine.A professional speaker and communications consultant, I serve as a consumer tech trends analyst for local and national media outlets. I blog about what's new in the production, distribution and consumption of social and mobile media, and all things edTech for Macmillan at TheActiveClass. My online portfolio is located at sidneyevematrix.com and you can find me on Twitter @sidneyeve.