Vithala R. Rao, Cornell University

Profile photo of Vithala R. Rao, expert at Cornell University

Professor Ithaca, New York vrr2@cornell.edu Office: (607) 255-3987

Bio/Research

Vithala R. Rao is the Deane Malott Professor of Management and Professor of Marketing and Quantitative Methods, Samuel Curtis Johnson Graduate School of Management, Cornell University, Ithaca, New York. He holds master’s degrees in mathematical statistics from the University of Bombay and in soci...

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Bio/Research

Vithala R. Rao is the Deane Malott Professor of Management and Professor of Marketing and Quantitative Methods, Samuel Curtis Johnson Graduate School of Management, Cornell University, Ithaca, New York. He holds master’s degrees in mathematical statistics from the University of Bombay and in sociology from the University of Michigan, and a Ph.D. in applied economics/marketing from the Wharton School of the University of Pennsylvania.

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