Yao Cui, Cornell University

Profile photo of Yao Cui, expert at Cornell University

Assistant Professor Ithaca, New York yc2268@cornell.edu Office: (607) 255-0416

Expert In

Operations management Pricing Pricing strategies Revenue management

Bio/Research

Professor Cui’s research interests are in pricing and revenue management, with an emphasis on providing firms with insights about innovating pricing strategies and incorporating consumer behaviors in novel pricing strategies. His research explores the interface between operations management and o...

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Bio/Research

Professor Cui’s research interests are in pricing and revenue management, with an emphasis on providing firms with insights about innovating pricing strategies and incorporating consumer behaviors in novel pricing strategies. His research explores the interface between operations management and other fields including marketing and microeconomics. At Johnson, Professor Cui teaches the operations management core course.

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